Sunday, April 27, 2008

7 Important Tips for Small/Medium Business Success in Today's Economy

Some thoughts for small businesses that are navigating the rough economy:

1. Consult your bank about your business' financial status. Lenders have experience in economic cycles and can advise you on issues specific to your business and industry. It’s also critical to ensure if you do have existing credit lines/loans that they will renew them, or not decrease them. Also, its very important if you do not have a line of credit to arrange a line of credit. You may not need it at this exact moment, but if a lag in cash flow occurs, you will be ready.

It’s important to remember that banks in this current economy decline over 93% of all small business loan/line of credit requests, so check and do not assume they will be there when you need them.

2. Investigate other sources of lines of credit, loans, or ways of getting needed cash. The unsecured business line of credit offered by Quickcash4biz may be one of the least known but best ways for small/medium businesses to get the critical working capital they need.

Having a source of funding lined up before an emergency or lag in cash flow is critical, so do not wait till the last moment to pursue all options.

3. Make sure you maintain good relations with your creditors. You may find it necessary to renegotiate terms, but overdue bills and inconsistent payment practices will not help your position.

4. Similarly, keep a close watch on your receivables. Follow up with whoever owes your company money and make sure they are meeting their terms. Be firm when dealing with problem accounts but also be willing to negotiate where appropriate.

5. Make sure expenditures can be justified and that they contribute to the financial health of your business. You may find it necessary to redirect money to areas that will enhance business performance. If you carry an inventory of products, check the accuracy of your records and procedures to prevent losses.

6. Review your operations and expenses on a regular basis. If you monitor your profitability on a monthly basis, it's a good idea to do it weekly or biweekly during slow economic times. Likewise, review your business plan more often.

7. Step up your marketing efforts. Many businesses mistakenly see marketing as a luxury when money is tight. The truth is that this is the time you need marketing most. Along with reassuring your current customers that you are still there to serve them, marketing can help you reach new markets that will sustain your business now and facilitate its growth in the future.

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